Wednesday 27 June 2007

Peter Koral Seven for all Mankind was launched in Los Angeles, California in the Fall of 2000, a leading trend-setter for its modern fashion forward washes and designs. They began by designing women's jeans and later introduced a men's jeans line in the Fall of 2002. They also launched a children's collection in the Fall of 2005 and added another product line in the Fall of 2007, an

Monday 18 June 2007

Alfredo Settimio, an Italian designer and renowned vintage consultant originally launched The Great China Wall in 1999 in partnership with 7 for all Mankind's executive vice president Rick Crane. His idea was to transform secondhand clothes into unparalleled pieces using prints, embroideries and decorations. The first store was opened in May 2001 in Melrose Avenue with approximately 50,000 unique

Tuesday 12 June 2007

Taverniti So Jeans was launched in 2004, a sportswear collection from Jimmy Taverniti. Despite of the denim line being young, it has already begun making waves in the fashion industry. JT was teamed up with Paul Guez, his friend and founder of Sasson Jeans, to develop new wash treatments and fits using premium denim as well as other fabrications from Europe, USA and Japan. Taverniti focuses on

Friday 1 June 2007

True Religion Brand Jeans debuted in December of 2002, and has continually surpassed the confines of traditional denim since then, owing to their characteristically “fashion forward” approach to denim designs. Married couple, Jeffrey and Kym Lubell, have combined the attitude of rock and roll and the soul of R&B into one fashionable pair of jeans, and voila! True Religion has emerged. Some of